Hey — We’ve Got BIG News…

NYC Media Lab
8 min readApr 21, 2022

Hey — We’ve Got BIG News… The Spring Gala is on! View this email in your browser

What does the word “media” mean today? For the past thirty years, this new thing called “the internet” has provided a web of networked devices that have rapidly enhanced — and some would say damaged — the nature of how we communicate and connect. The NYC Media Lab seeks to explore and highlight the rapid changes in media, and in doing so, give us insight into where we may be headed.

To do that, we’re proud to be honoring three extraordinary media leaders with our first annual Spring Gala on May 24th at the Rubin Museum in Manhattan.

At the Gala, we are excited to honor three deserving individuals — with an evening hosted by the The host of the Pivot Podcast — NYU Professor Scott Galloway — Prof G to his friends and fans.

Meredith Kopit Levien has navigated The New York Times through a period of economic uncertainty. As newspapers are in decline, Kopit Levien has strategically created a growing business, adding subscription offerings and a growing audience of readers who find The New York Times as “journalism worth paying for.”

Jerelyn Rodriguez has built a sustainable and impactful institution in The Knowledge House, a free teaching institution for a new generation of young technologists, entrepreneurs, and digital leaders, who will uplift their communities out of poverty and into the emerging media and technology landscape.

Brewster Kahle, through his groundbreaking work at the Internet Archive and the WayBack Machine, has fiercely protected the digital data that is our collective history.Kahle says the future is a distributed web, Web3, and he’s fighting for that future.

Together these three exceptional honorees create a diverse view of the emerging media landscape. Past, Present, and Future.

Tickets and Tables are going fast for special night, and we hope you’ll join us. We have tickets sponsors, not-for-profits, and students, so email membership@nycmedialab.org and we’ll get you ticket information ASAP.

We hope you’ll join us!

Steven Rosenbaum
Executive Director
NYC Media Lab
steve@nycmedialab.org EVENTS:
5th Annual Diversity + Media Career Summit

Join us for inspiration, motivation, and connection at our 5th Annual Diversity + Media Career Summit on Friday, May 6th from 8:30 AM — 5:00 PM. The Summit is designed to help students and recent graduates break into the business and be successful in their early careers through skill workshops, masterclasses, keynotes, panels and networking. You’ll hear wisdom and actionable advice from trailblazers across the industry, and have the opportunity to network with representatives from such leading media organizations as Discovery, Disney, Hearst, McKinsey & Company, NBCUniversal, Nielsen, NYC Mayor’s Office of Media and Entertainment, Paramount, and WarnerMedia.

Register HERE now!


NYC Media Lab & Bertelsmann: NFT & Blockchain in the Music, Book Publishing & TV Industries is launching!

This NYC Media Lab NFT and Blockchain Challenge carries the same creative, entrepreneurial spirit and seeks breakthrough opportunities unlocked by blockchain and NFTs to boost Bertelsmann’s business in the years, decades, and centuries ahead. This project is an open-ended exploration of the future of NFTs and blockchain in the music, book publishing, and TV industries.

NYC Media Lab & ASCAP Challenge: Music in the Metaverse is launching!

We’ve gotten amazing team! This challenge seeks to explore a range of concepts that demonstrate new ways for artists to create music, connect with their fans, and reimagine how we interact with music and sound in emerging virtual worlds and platforms. We are seeking ideas that reflect new approaches to virtual communities, experiences, and self-expression that reflect imaginative, exploratory, and creative approaches to music in the metaverse. Stay tuned for the team announcement, coming shortly! ICYMI: Ukraine and Misinformation

On April 7th, we spoke with co-founder of the NYU Ad Observatory, Laura Edelson, and co-director of the NYU Center for Social Media and Politics, Joshua Tucker, about the disinformation surrounding the war in Ukraine. NYC Media Lab’s Iryna Lambrianides moderates this important and necessary conversation.

You can watch the rebroadcast here.

ICYMI: Watch the Recording of “The Creator Economy vs Media Death Stars”

On March 29th, the Media Lab streamed an exciting conversation between our very own Steven Rosenbaum and Evan Shapiro from this year’s SXSW.

Missed this exhilarating discussion? Head to the NYCML YouTube channel to watch the full recording from “The Creator Economy vs Media Death Stars” now!

NYC Media Lab Welcomes Sarah Cooke-Williams As Our Newest Program Assistant

We are so excited to welcome Sarah Cooke-Williams to our team!

Sarah is a program assistant for the MediaLab who is currently a graduate student studying professional writing at the NYU School of Professional Studies. She received her BA in history from Florida International University, where she developed an interest in producing and writing for politics and entertainment. Prior to joining our team, Sarah worked as a research assistant for the clinical professor of higher education at NYU Steinhardt and as a course assistant in civic analytics at NYU Tandon School of Engineering. She also works as a graduate assistant in instructional design at NYU Steinhardt.

NYC Media Lab Progress with Our Inaugural Cohort of the AI & Local News Challenge

We’re excited to be at the halfway point with the inaugural cohort of the AI & Local News Challenge: Information Tracer, Localizer, Overtone, SimPPL and Social Fabric for Publishers!

We’ve had a great group of guest speakers to date, including Aimee Rinehart (Program Manager at AP for AI solutions and local news), Henning Johannesson (Chief Product Officer at United Robots), Penny Abernathy (visiting professor at Northwestern University Medill School of Journalism, Media, Integrated Marketing Communications), Evan Ryan (Co-founder of LedeAI), Brett Lofgren (President of North America & Chief Revenue Officer at NewsWhip) and Mattia Peretti (Manager of JournalismAI). For our midpoint session, we were pleased to be joined by Diana Lu (Knight-Lenfest Local News Transformation Fund), Roxann Stafford (Managing and Creative Director of Blueprint), Mark McKeague (R&D’s Technology Director, New York Times), Emily Ristow (Director of Local News Transformation at American Press Institute), and Anant Gupta (Senior AI Research Engineer at Bloomberg).

We’re looking forward to our Challenge Demo Day Thu, May 19, 2022 12:00 -2:00 PM. Learn more about it and grab a ticket here.

JOBS: Member Estée Lauder is hiring!

Senior Manager, Category Strategy & Innovation Sufficiency
The goal of the Category Strategy & Innovation Sufficiency role is to set the direction and implement key short and long term priorities and opportunities for consumer, trend, benefits and innovation pipeline by enabling a deep understanding and foresight, ensuring the right product, the right time, with the right trend the right spend and the right communication for gaining category market share.

Assistant Manager, Category Leadership Management

Lead the end to end project management of market and category analysis including scoping of analysis, establish hypothesizes with senior leadership and cross-functional teams and delivering pertinent and actionable insights to Brands and Functions

Minimum Education level: BS/BA required — MBA highly desirable.
Minimum Years of Experience: 3–5 years

Interested in applying? Send your CV to Membership@NYCMediaLab.org and we’ll have one of our members in the mix. Not a member yet? Learn more here.

We are continuing our efforts to #SupportUkraine. Previously mentioned in our March newsletter, in collaboration with the Ukrainian Congress Committee of America (UCCA), Long Island Chapter, we’re asking the NYC Media Lab community to extend their support to Ukraine as much as they can.

We’ve compiled a few ways you can show your support, including advocacy, donations, and priority supplies. And of course, we thank you in advance for your support. GET IN TOUCH

Are you a member, or would like like to connect and learn more about MediaLab membership? Meet Aubrey Hays, our Director of Membership!


ubrey Hays is a dedicated connector, administrator, and photographer with a fierce aptitude for mobilizing purpose-driven educators, practitioners, and innovators. Reach out to Membership@NYCMediaLab.org to learn more about the benefits of membership.


We also publish 3 newsletters. Our monthly newsletter reaches 16,000+ students, faculty, startups, and innovators. Our DataDownload newsletter reaches 5,000+, and our recently launched AI & Local News newsletter offers best practices at the intersection of AI and journalism. Subscribe here.

NYC Media Lab connects media and technology companies with NYC’s universities to drive innovation, entrepreneurship, and talent development. Visit our website or contact us at info@nycmedialab.org with any questions or comments.

Copyright © 2022 NYC Media Lab, All rights reserved.

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.



NYC Media Lab

NYC Media Lab connects university researchers and NYC’s media tech companies to create a new community of digital media & tech innovators in New York City.